The Whole Child is a non-profit organization with a mission to help families raise emotionally and physically healthy children who have a place to call home. The annual report was designed with a focus on the people who received help from The Whole Child and the stories they have to tell. The main brand colors are accented with contrasting colors and lots of white space; the logo heart icon was carried throughout as a main design element.
Supplemental materials that provide additional information about the organization’s family housing program were designed to accompany the annual report.
The Whole Child wanted to provide their newly placed families with basic essentials to help them settle into their new home. The Whole Kit & Kaboodle was a concept to turn the idea into a donation driven program and involve community members in raising funds, assembling the kits, and distributing them.
